The 1% Rule vs. Cash-on-Cash Return

A fast filter versus the number that actually matters.

What the 1% rule says

The 1% rule is a shortcut: monthly rent should be at least 1% of the purchase price. It's a quick screen to decide whether a deal is worth a closer look.

Why it's only a screen

The 1% rule ignores expenses, financing, and local taxes. Two properties passing the rule can have very different real returns once those are counted.

Cash-on-cash is the real test

After a deal passes the 1% screen, calculate cash-on-cash return with actual expenses and your mortgage to see what you'd truly earn.

Frequently asked questions

Is the 1% rule reliable?

It's a quick screen, not a decision tool — it ignores expenses, taxes, and financing. Use cash-on-cash return to actually evaluate a deal.

What replaces the 1% rule?

A full cash-on-cash (or IRR) analysis with real numbers.

Educational information and estimates only. Not tax advice. Tax rules change and vary by situation; consult a qualified tax professional before acting.

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